Our job > Return on investissement (ROI)

That means for instance that all the actions we plan necessarily match with what you expect from SEO:

Increase in visibility, in number of contacts, in visits, in new visitors, in the number of  pages seen, in purchases, in margin level, in turnover, in consumer loyalty (e.g., number of single visits/visitors over a given period), etc.

ROI is a large concept covering many indicators that we follow according to your objectives.

While easy to grasp in the case of SEO applied to online stores, it can also be used in most business sectors, as long as the result can be evaluated.
 
For instance, the rise of online donations to an association, or of administrative forms filled online, are money-saving actions. These savings are quantifiable and enable to measure the impact of the actions carried out.

Aposition is thus your partner during the SEO process: from fundamental basis (the data) to measuring the return on investment (ROI), including the analysis and understanding the actions to be implemented.

 

To understand

To measure

 

 

ROI is a large concept that covers a lot of indicators that we follow according to your objectives.